Dhruv Patel is the Chief Product Officer at Rokt and Co-Founder of Aftersell, an ecommerce software company specializing in post-purchase upselling solutions for merchants. Established in 2020, Patel and his co-founders, Armon Shokravi, Varun Kundra, and Landon Fuhr, created Aftersell to help independent ecommerce merchants compete on a global scale. Under their leadership, Aftersell has developed software solutions trusted by over 30,000 of the world’s leading brands.
Patel’s entrepreneurial journey reached a significant milestone in February 2024 when Aftersell was acquired by Rokt, a global leader in ecommerce technology. While the exact valuation of the deal was not disclosed, it involved a combination of cash and equity. This acquisition not only validated the success of Aftersell but also positioned the company for further growth and innovation within the ecommerce technology sector.
Throughout his career, Patel has demonstrated a strong commitment to leveraging technology to solve business challenges, particularly in the ecommerce space. His work with Aftersell has contributed to strengthening Canada’s economy by supporting small businesses and driving innovation in the tech industry.